SCHWALBE WITH SCHWALBE PRO ONE X SPARTACUS TIRES IN HONOR OF CANCELLARA
THE UNIQUE DESIGN OF THIS ROAD TIRE REFLECTS HIS COLORS AND BIGGEST SUCCESS STORIES
Fabian Cancellara: “I am super happy and proud. I am very pleased to have created something for the community with Schwalbe. The tire is truly unique with a personal touch. It is something that did not exist like that before.”
The basis for the Schwalbe x Spartacus comes from Schwalbe Pro One, the top-notch premium road tire of the Schwalbe product range. The Pro One is specifically designed for tubeless use and for maximum performance while pushing all the limits. The white base color makes it unique like Fabian, the three colored stripes in yellow, blue and red give it the personal touch, reflecting Fabian’s racing career.
These three color stripes each tell their own story: The red stripe represents the Swiss flag, the yellow one honors Fabian’s 29 days wearing the leader jersey of the Tour de France and the blue stripe is inspired by the Tour of Flanders. In combination with yellow and red, they represent the colors of West Flanders. This is an area that Cancellara is personally attached to through many emotional moments during races and due to his close connection to the local people. His attention to detail was the basis of his success. This explains why the Pro One label of the tire was designed in these three colors.
“My first ride in Spain with the white tires was an immediate eye-catcher. Everyone checked them out, no matter whether they were roadies or tourists. Then I noticed that nobody was looking at me, like they often do, but all the attention was drawn to my white tires”, says Cancellara with a chuckle.
The Schwalbe Pro One x Spartacus in size 28-622 is limited to 2,000 pieces and available exclusively at Cancellara´s shop: http://thewhitetyre.com.
Sales launch is 07 April 2022 at 8 o´clock.
Schwalbe Pro One x Spartacus - Tubeless:
-The high-end road tire was designed specifically for tubeless use and maximum performance
-Addix Race Compound for minimal rolling resistance and maximum grip - Offers greatest riding comfort with Super Race carcass (Souplesse construction) and supple riding feel
- Excellent Schwalbe puncture protection thanks to V-Guard
Under the following link you will find the press release as well as a selection of images for editorial coverage for download: https://schwalbe.canto.global/b/J0NUS
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